We monetize contents (Live and VOD), viewers and their activity to Offer advertisers targeted or personalized advertising space and generate more revenues.
We offer extensive targeted advertising’s parameters:
- Location ((country, city, street address)
- Device type (Operating system)
- Preferred TV channels
- And much more
In-stream ad insertion:
Pre-roll Advertising is shown to users while channels load first time, when the viewer’s attention is focused on the screen. Users understand that the initial buffering might take some time, and so the advertising isn’t too annoying. This has maximum impact on the viewers. In addition to pre-roll, our platform offer custom mid-roll advertising, Gui ads for Banners, Coupons, Discounts & Products pages.
Advertising Value Proposition
Deliver video ads to connected-TV devices
- Target the ads
- Support interactive ads
Provide usage data for enhanced targeting and engagement
- Big Data on Connected TV viewers
How it works?
Targeted TV Advertising
Advertisers today appreciate tools that enable to address a well-defined target group with relevant targeted messages.
Our business-analysis technologies allow for the gathering of complete information about viewers, their tastes, activities, preferences and habits. Using this data and our innovative Advertising platform, TV providers and Content owners can deliver customized or even personalized commercials to their audience.